You never know what a blog will lead to
|
|
|
Yesterday I talked about how to monetise your blog. One of the things I said was that when you build a community on your website some unexpected things can happen.
A few weeks ago I was approached by a leading UK accounting recruiter to undertake a presentation at a regional leadership event. I presented on beyond business partnering. (A future post).
Why were we asked?
One of the reasons that we have this website is that it makes us stand out from our competitors. At the Big Red Tomato Company we provide Interim Management and Consultancy Services. Although we mainly specialise in the area of value management and cost reduction for large organisations, we also help bring about change in the finance team through reengineering the finance function. We also work with smaller organisations to help them achieve their vision and realise their objectives.
This website provides a resource to those clients when we move on and it lets potential clients know what services they can expect when we come on board.
It also helps us attract web based mentoring and small consulting projects.
What has your blog led to?
At the leadership meeting their were a number of interim managers who could have been asked to present, but I was asked because of the work on this site. It makes us different.
What has your blog led to?
Related posts:
Great article Matthew.
I think my blog hasn’t led to much yet but opportunities are definitely starting to appear from the work I’ve done. Like writing for you once a month for example.
You also need to make opportunities happen at times too I think.
.-= Ben Lumley´s last blog ..It’s the little things that make a big difference. How do you flap your Butterfly wings? =-.
Matthew Needham Reply:
February 17th, 2010 at 8:06 am
Things will happen I’m sure Ben. All it takes is one reader to contact you and you’re on your way.
I’ve got this great guy Guest posting on the last Friday of each month, his name is Ben Lumley, you should check him out next Friday.
Hey Matthew,
That’s very cool that you got the gig because of your blog. I personally love how you mix the consulting stuff with posts that Joe Regular like me can relate to.
The Give A Brick blog has raised my awareness of issues that I knew zero about. I’m also meeting some fabulous people. The blog is also starting to attract wonderful kind people who Give A Brick
Social comments and analytics for this post…
This post was mentioned on Twitter by Alltop_smallbiz: You never know what a blog will lead to http://bit.ly/dyQR23…
Matthew a great post and well done with your success. It sounds a little like Karma to me, i think Ben’s post about the butterfly effect highlights what has happened here. Thank you for sharing your success.
Regards
Paul
Matthew Needham Reply:
February 17th, 2010 at 11:37 am
Thanks for your comments Paul, it’s really appreciated. The important thing is that successes are both big and small and you need to take your opportunities when they arise.
Very nice… That must’ve been a great feeling knowing that your blogging has a direct correlation to the success you’re having.
I’ve used my blog as a tool to attract a publisher and we’re negotiating at the moment on a collaborative book project. Without writing samples it would’ve never happened.
Other than that I use it mostly to get the ladies here in Honolulu
It’s easy being the Editor and President of an online publication (it’s technically true)! But seriously I’ve just enjoyed meeting a ton of new people with great outlooks and similar mindsets (that is open to new ideas and constantly growing). Without blogging I would not have stumbled across this post.
Kinda like Forest Gump and his box of chocolates… Never know what you’re gonna get.
Hopefully your blog will bring you more future successes and tasty chocolates.
.-= Ryan @ Planting Dollars´s last blog ..Hiking Diamond Head and Snorkeling In Waikiki =-.
Matthew Needham Reply:
February 17th, 2010 at 11:43 am
Hi Ryan, I love that film, haven’t seen it in ages. What a great analogy. If you take our hero he took advantage of every opportunity that presented itself to him and as a blog owner/writer we must all do the same.
It’s really good news about your collaborative book project, that sounds really exciting. What’s your book going to be about?
Ryan @ Planitng Dollars Reply:
February 18th, 2010 at 1:21 am
At this point it’s probably best not to share, but when/if it does come into fruition I’ll definitely be mentioning it on the site. It’s completely unrelated to my blog, but my writing samples as a blogger is what convinced the publisher.
Glad you like Forest Gump… one of my all time favorites as well.
.-= Ryan @ Planitng Dollars´s last blog ..Hiking Diamond Head and Snorkeling In Waikiki =-.
Matthew Needham Reply:
February 18th, 2010 at 12:08 pm
Fair enough Ryan, I’m sure we all look forward to hearing more about it. It’s good that you have opportunities outside of your blog, but your blog got you the work. Great stuff.
Hi,
Thought-provoking post. I haven’t had any opportunities come to me through my young blog, but it is pushing my limits and helping me achieve my goals. Those goals might not amount to much right now, but a few months down the road, I hope I will start seeing the big picture.
That’s really awesome how you were asked for that presentation! The doors are opening for you
.-= Moon Hussain´s last blog ..Quit Making Your 101 Excuses And Embrace Those Challenges! =-.
Matthew Needham Reply:
February 17th, 2010 at 11:36 am
Hi Moon,
Thanks for your comments. What are the goals you’re trying to achieve Moon?
TheInfopreneur.
.-= Ralph´s last blog ..Happy Chinese New Year =-.
I started with blogging to promote a business I was starting and it proved to better than any advertising I have ever tried.
.-= Keith´s last blog ..Drooling On PageRank =-.
Matthew Needham Reply:
February 17th, 2010 at 11:45 am
That’s really good news Keith. I really believe that social media is only at it’s infancy and there is much we can get out of it. This is one area where you can compete on equal footings with the giants in your field.
My blog has given me direction, hope, love for myself, gratification that I am important and most of all, I have created a great circle of friends and am on information overload. I love it!
.-= winnie´s last blog ..Love: Fails or Falls? =-.
Oh I forgot something, eh eh, motivated me to make some money since I spend alot of time on here…soon to come.
.-= winnie´s last blog ..Love: Fails or Falls? =-.
Matthew Needham Reply:
February 19th, 2010 at 12:25 pm
Hi Winnie, thanks for your comment. It looks like you’ve got a lot out of your blog. That’s fantastic news.
I’m also really pleased that you’re now looking at is as a source of income – great stuff.
well done mathew,
it’s quite inspiring.
i’m still building my blog, trying to raise traffic & increase the number of subscribers not forgetting i’m using it as a tool to promote my counselling/coaching practice but it’s led to me meeting different people., forming positive relationships, contributing to other blogs and ebooks…
I am going to be patient for now and keep building my blog and networking properly then i can go to the options you mentioned yesterday on monetizing your blog.
Have a lovely weekend.
.-= ayo´s last blog ..Are You Wearing A Disguise =-.
Matthew Needham Reply:
February 20th, 2010 at 12:28 pm
Hello Ayo, thank you so much for your comment. I’m glad that you found it inspiring.
I think you’re doing the right thing, building traffic and networking. It really is amazing where things will turn out and the folks you meet.
Enjoy your weekend too.
Hi Matthew,
Great to hear that you are starting to reap the benefits of your blog. I am still early in my blogging journey but aim for it to be a platform to collect ideas with a view to eventually writing a book. I hope to develop some consulting work as well and have the blog work as a value add for my clients.
Will keep you posted.
Thanks,
Adrian
.-= Adrian Swinscoe´s last blog ..Nurturing Creativity =-.
My blog has led me to great opportunities including meeting great new blogs and people who are wonderful to help out others and fun to talk to and get to know.
We’re all here to create wonderful relationships and blogs just make this process ten times easier. That’s what my blog has personally led me to.
You?
.-= Eric´s last blog ..Build Your Blog With Fire In Mind =-.
New here? Start with these
Recommended Products
Work with us
Topics
Articles to Grow Your Business
Who is behind The Big Red Tomato Company?
Company Registered Office: White House, Clarendon Street, Nottingham, NG1 5GF Company Registration Number : 6563864