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How To Build Your Empire + Wednesday Wisdom

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If you’ve arrived here from my guest post on theinfopreneur.net welcome! This is post is normally where we give a weekly round up from around the blogosphere featuring the most practical tips to make you a better leader, grow your business and make more money.  If you’ve missed out on any of the previous Wednesday Wisdom’s you can catch up here.

I said normally, but today’s not a normal day, because:

Chris Guillebeau (Art of Non Conformity Blog) relaunches his Empire Building Kit


Therefore:

Today’s Wednesday Wisdom will be dedicated to looking at the Empire Building Kit and reviewing the  launch strategy.

Plus – find out how to get a Free copy of How To Achieve Your Dreams The Tomato Way which launches next Monday.

How to build your build your empire

Chris originally launched his Empire Building Kit in April for 24 hours (Actually on his birthday whilst heading back on a Amtrak Train – Empire Builder). Sadly, due to time differences, I missed out on the launch, so had to wait until May  to get the opportunity to buy it again.

The Empire Building Kit is about doing one thing well. Followed by another thing. And another. And so on in order build a sustainable lifestyle business.

What it is:

  • One step a day to fight overwhelm so you can build your business. You’ll keep up the momentum—for 365 days in a row (by email)
  • Case studies from 15 wise emperors who earn $50,000 to $150,000 a year in net income, and have no more than three employees. These confidential details on their marketing and operations are difficult to obtain as a civilian. (Including Johnny B. Truant and Charlie Gilkey)
  • A behind-the-curtain look at the Unconventional Guides business operations (income, sales figures per launch, screw-ups, and how one decision increased Chris’ revenue by 25% last year).

What I like about it

As an advisor to small businesses, I was particularly interested in how Chris went about helping people to build thier own lifestyle businesses (not all of these business are online by the way) and wondered if there was information in here that I could apply to my own business and my own clients.

The thing is there’s a lot of information, which will only get better the further I get into it.   If you’re serious about wanting to set up your own lifestyle business, I would strongly urge you to at least check this out. Pricing starts from $149 – which you can buy here by credit card or paypal.

Wednesday Wisdom – Empire Building Kit Launch

If you have a product launch coming up there’s a lot you can learn from Chris’ launch. I recently saw a video from Clay Collins (Project Mojave) promoting his forthcoming Interactive offer course, where he talks about creating every product launch into an event. (You can see the videos by signing up for the newsletter)

His original launch was certainly an event, which Chris tied in with his birthday during a  journey on an Amtrak train called (coincidentally) Empire Builder. (You can read about here)

Two of the best reviews that I came across were by Jonathon Fields and Dave Navaro.  First up: Jonathon – he did a 22 minute video review of the launch – this is well worth checking out.  Secondly, Dave Navaro, AKA the Launch Coach had a launch review of EBK have a read and also check out the comments section which Chris has responded to also with some great insights.

Apologies for the different approach this week, but I really do love this product and I know there’s some bonuses for the first day of the launch – Chris will be giving first-day buyers a free copy of another Unconventional guide, “Backyard Biz Profits” which focuses on applying empire-building strategies to local markets.  Which will be $49 when it goes on sale, plus Chris is also including a recording and transcript of the webinar he produced for the inaugural EBK group.  Which would be a shame to miss out on.

Once again, you can can order the Empire Building Kit here prices from $149.

If you decide to order the Empire Building Kit using this link on 16th June 2010, forward me your receipt dated 16 June and I’ll send you a copy of Achieving Your Dreams The Tomato Way when it launches next Monday.

Empire Building Kit

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